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Gold remains a popular investment

Diversifying your portfolio is not only prudent, but essential to preserving and growing your investments

5 February 2010 · Staff Writer

Ever since gold was discovered 6,000 years ago, it has been the ultimate store of value, whether in the form of bullion, coin or jewellery.
One of the reasons why gold is such a popular investment today is the fact that it is portable, insurable and very liquid. Liquidity means that it is easy to store, readily available, and easy to buy and sell. This makes gold a ready source of cash should you ever need it.

So how do you go about investing in gold

  • Do your homework
  • Plan your budget
  • Find a reputable dealer

 One thing that you should consider is the type of gold that you want to invest in. Two of the most popular options are rare coins and bullion coins.

Rare coins are minted in limited numbers and this makes them highly sought after. Collectors are willing to pay a high premium for these coins and this gives them a high appreciation potential. For example: The Mandela 90th Birthday coin has doubled in worth since its launch in 2008.
Bullion coins on the other hand are considered legal tender, and thus highly liquid. Anyone who buys or sells gold will exchange bullion for cash. The most common example of bullion today is the Krugerrand, which is in fact considered to be one of the top 300 brands in the world today.

Remember that only a qualified financial advisor will be able to recommend the right type of gold investment for you, and be sure to only buy from a reputable dealer.

Would you like to invest in gold? Read more and apply here!

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